Microsoft

Meet the computer you can talk to

Art Director: Henry Kuckens
Producer: Summer Zimmerman

This project features integrated design systems developed for Microsoft's Meet the computer you can talk to campaign, introducing a new tier of hardware powered by the AI companion, Copilot. The creative scope mixed the physical and digital worlds, creating dynamic web and social assets alongside engaging, real-world retail displays. The work effectively communicates the intuition of voice-driven computing, establishing a cohesive and inviting brand experience for consumers both online and on the showroom floor.

Sienna Owyang

■ Microsoft

■ Blue Bottle Coffee

■ American Giant

■ The North Face

■ Cora

■ CPG

■ Type@Cooper

■ Mighty Goods